What: Hrithik Roshan has launched his fitness and fashion label HRX exclusively on myntra.com. The philosophy behind HRX is to push your extreme. Whether it is work, fitness, education, sports, you should push your limits. It hopes to inspire people to keep pushing through those roadblocks, to exceed and achieve no matter what the circumstances are. The label has a wide range of casual wear and active gear like sports shoes for men.
Availability: HRX is exclusively available on myntra.com.
(Read: Hrithik Roshan looks super-ripped in Bang Bang teaser!)